Be careful who you send your resume to!


Anne-Maria Yritys 2017. All rights reserved.

I recently received an e-mail from a New York-based executive search firm with a note that they received my details by an outside talent source firm, stating that they are looking to fill C-level positions for one of their client´s recent acquisitions, and if I possibly would be interested in learning more. 

Since the e-mail was sent to one of my many e-mail addresses, and not my primary e-mail, it took me a week before I even noticed it. Instead of sending them my resume and based upon my earlier experiences, I sent a response by e-mail asking them if they could give me details about the talent sourcing firm that had referred me, who their client is, and where these roles would geographically be located. Within only a few hours they got back to me, per e-mail, stating that they cannot give any details about their client until a non disclosure agreement has been signed.
As a response, I sent them the links to my website, my LinkedIn and Twitter profiles with a brief note that they can find my resume there. I have grown aware of recruiting firms and headhunters collecting people´s CV´s and resumes, many of whom lack the effort of doing their job well, i.e. fail in ever getting back to their customer/s. Be really careful/selective about who you send your CV/resume/other personal data to, since many recruitment firms seem only to be interested in gathering people´s personal data rather than actually having a purpose of really filling out a position. Which is why I am, these days, extremely selective about sending out my CV/resume to anyone, if at all!
I know loads of professionals in the headhunting/recruitment industry and have inside information. With the professional networks that I have online, I could even start my own headhunting/recruiting firm but quite honestly, I have seen too much in order to be willing to do so.
In Finland, most jobs get filled either through sourcing internal candidates or by other means, rather than through online/offline announcements. Most of the work announcements online and offline have mainly a purpose of serving the recruitment firm as an advertisement. In Finland, the vast majority of all roles are filled in other ways than sourcing candidates through job announcements. In Finland there is also a legislation that says that recruitment firms cannot keep applicants data for no more than six months in their data bank, but who checks this?
Moreover, referring to the New York-based executive search firm that approached me, I have gathered many experiences in dealing with professionals from around the world, including New York. Many of those that I have dealt with from New York seem to use an elbow tactic, so if you ever deal with them in business, make sure that THEY first deliver their part of the possible deal, before doing anything for them.
Further on, in 2015, I was contacted by a NY based recruitment industry startup on LinkedIn. They basically had an expectation of me to a) make PR for them for free b) find a way of transferring my LinkedIn data (the professional details of 30.000 individuals) to their database, sending me a non disclosure contract trying to offer me WARRANTS as a payment. I was smart enough to consult an international lawyer at that stage. Shortly after having installed their software on my computer, it broke down. I still have no idea why, but I suspect it happened due to their software. I never found out, just brought my broken laptop to recycling and bought a new one. I also blocked these people from my personal online networks. Whether they installed a virus/malware through their software on my computer is still unclear to me.
Be really careful about what you do online, and who you trust. It is not paranoia to use common sense in business. I have personally learned some very valuable lessons through my online business activities.
Anne-Maria Yritys 2017. All rights reserved.

Excellent Arguments for Business Leaders to Invest in LinkedIn Networking

“Young Woman With Her World Wide Clients” stockimages on


Online Networking is a Phenomenon that really has just started to reach its stride (Ivan Misner) 

The reasons for online networking, networking on social media, and especially on the world´s largest professional networking platform, LinkedIn, should by now be realized by every serious business professional, without the necessity for further argumentation or debate about why, or for what purposes. With more than 400 million professional users globally, LinkedIn is today the world´s leading communications, branding and online marketing platform for businesses and organizations in every possible industry. Regardless of business activity and industry, LinkedIn has plenty of possibilities to offer. Even Hillary Clinton, 2016 Presidential Candidate in the United States, has been selected as an official LinkedIn Influencer and uses LinkedIn as one of her personal branding, communication, and influencing channels in the presidential campaign.

Some of the core reasons why EVERY business professional, and business leader, should have a LinkedIn profile and invest time and effort into benefiting from the many possibilities LinkedIn does offer for its users:

  1. LinkedIn is the world´s largest, most widespread professional networking site. 

LinkedIn is by far the largest and most actively used network for professionals in all possible industries. Launched in 2003, LinkedIn has grown and expanded rapidly in every corner of the world, having more than 400 million professionally qualified users as per today. The company went public in 2011, and is today traded on the New York stock exchange (LNKD).

  1. LinkedIn is the Number 1. Networking platform for creative knowledge workers and talent. 

Especially favored by online advertisers, online marketers, headhunters, recruiters, job-seekers, LinkedIn does in fact offer a number of benefits regardless of industry, or geographical location.

  1. LinkedIn has opened gateways and become a channel for finding new clients, business partners, and much more, in a number of creative ways. 

If not yet realized, you as a business professional and business leader should by now realize that LinkedIn, in fact, offers a vast amount of solutions that in fact do reduce costs, and the need of traveling for business. Where, and how else, could your business so easily find new potential customers in targeted markets and segments, if not on LinkedIn? Online networking, finding and generating new leads through existing and potential direct contacts, has in fact already replaced cold-calling. And, as a matter of fact, LinkedIn offers the possibility of getting in touch with people and professionals that would otherwise most probably be out of your (business) reach. With a vast global network, I have personal experience from this, and the fact that LinkedIn does reduce the amount of cold-calling that sales professionals have to do.

  1. LinkedIn Publishing enables everyone to become an Influencer

Publishing content, articles, posts, and thus influencing through your content marketing and management is today possible for every LinkedIn user. To learn more about publishing content on LinkedIn, please feel free to either contact me personally for additional information, or, read LinkedIn´s instructions to learn more about how to publish articles on LinkedIn, and how to get your posts featured in one of LinkedIn´s official channels. Highly recommended feature for every business professional, even for job-seekers, or simply for businesses and organizations that wish to use LinkedIn as one of their preferred channels for online content marketing, lead generation, and (free-of-charge) advertising for their business. It is not even necessary to upgrade in order to publish on LinkedIn, and you can use the same content for your blog(s), and for your business´s/organization´s official website. And, there is no need to publish in English if your target market is elsewhere. LinkedIn supports a number of languages, and in addition to the supported languages, you have the option of choosing which language you would like to publish content in. Très simple & très effectif!

  1.  LinkedIn groups.  

LinkedIn offers its basic members to join a maximum amount of 50 groups, and if you are a premium user, the amount of groups you can join is even higher. And, you can create your own groups! In case you have a business, or quite simply if you are a job-seeker, you can create (a) personal group(s) that are aligned with your professional activities, and interests. As an example, I have personally created two groups on LinkedIn: Around Online Media in 180 Days, and Leading With Passion. How to recruit members to your groups is another topic, too broad to be discussed in this post.

LinkedIn´s Vision for the next 10 years: